Smartphones for Windows 8
Smartphone concepts for Windows 8. Exploring the character of the operating system and how it can be expressed physically through shapes, details and materials. In collaboration with Wolff Olins.
Advanced electric toothbrush. Patents were taken out on a small brush head that snaps into place and reduces environmental impact. Ergonomics were designed to change brushing modes 'on the fly' and to navigate seamlessly over the teeth while providing perfect control.
ATLASON worked with Microsoft to design a packaging system for the new Xbox 360 console, Kinect device, and branded accessories. The new packaging for Xbox 360 accessories reduced package size as much as 40% while increasing shipping efficiency up to 40%. Emphasis was put on the 'out of box' experience and flexibility in the packaging platforms. 3D puzzle in cardboard and with limited budget = Fun! More about this project.
A number of concepts were devised to explore new packaging for Zune (back in the day, when Zune was still around). The ideas were rendered, modeled and mocked up to test our hypothesis. Exploration in showing vs. hiding, keeping vs. discarding and challenging the convention of electronic device packaging.